Tag Archive

Guess that Logo (Part I)

Guess that Logo (Part I)

October 13, 2011 1 Comment

You know how you can tell if a company has been successful in marketing itself? If you are able to recognize their identity when you come across it in everyday life. For example, I was watching football the other day, and the players, coaches and cheerleaders were all wearing pink, and without even having to ... (function() {var s = document.createElement('SCRIPT'), s1 = document.getElementsByTagName('SCRIPT')[0];s.type = 'text/javascript';s.async = true;s.src = 'http://widgets.digg.com/buttons.js';s1.parentNode.insertBefore(s, s1);})(); Digg Diggvar dd_offset_from_content = 40; var dd_top_offset_from_content = 0;

Marketing Help

Marketing Help

October 11, 2011 No Comments

It is important to make your company stand out when you market it. An article on About.com provided some helpful principles on how to become noticed in today’s attention deficit market audience.   Know your company’s competitors. Research and list competitor’s taglines. Compare yours and find ways to be superior by doing the following:   ...

How Designers can Help the Construction/Contractor Industry

How Designers can Help the Construction/Contractor Industry

October 6, 2011 No Comments

The success of your business really depends on your company’s image. In my opinion, there are two main aspects that can shape that image. The first is obviously the quality of the services you provide. If people are happy with your construction or contractor work, they are more likely to use your services again and/or ...

Design Feature: Ackmann & Dickenson Business Card

Design Feature: Ackmann & Dickenson Business Card

September 15, 2011 No Comments

Last month I wrote a blog analyzing the design of the John Betjeman book cover, so this month I decided I’d go in a little bit of a different direction and discuss a great business card I found online. Ackmann & Dickenson is a web development and design com- pany based in Minneapolis. They designed ...

Women

Women

August 29, 2011 No Comments

Are you looking for an upcoming networking event? Look no further. Powerful You! creates and facilitates venues for women who desire to develop connections that will assist in growing their businesses. They aid in the creation of lasting personal relationships and provide insights and tools for women who seek balance in all facets of life. ...

5 Big Mistakes To Avoid in Your QR Marketing Campaign

5 Big Mistakes To Avoid in Your QR Marketing Campaign

August 21, 2011 No Comments

With QR codes being all the rage and hitting the US like a flash flood many businesses have jumped into the water before making sure they were ready. QR codes are like a hyperlink from the real world to the digital world so you want to make sure that when and if they reach the ...

How to Make Yourself Stand Out

How to Make Yourself Stand Out

August 5, 2011 No Comments

In business, you need to be unique. If customers don’t see it, they will go to someone who is. Unfortunately, as easy as it sounds in theory, in practice it is one of the toughest things to achieve. In a recent article I read, it stated one easy way to make yourself stand out is ...

Networking

Networking

August 3, 2011 No Comments

2011 Smart Business Expo Networking is about making connections and building mutually beneficial relationships. Events are full of like-minded individuals, and if you go to the right events, it’s full of people that you can work with or learn from in some way. On Thursday August 25, The St. Louis Business Journal presents the 2011 ...

What is a QR Code?

What is a QR Code?

July 4, 2011 No Comments

What is a QR Code? A QR code is like a bar code that you can read with your phones camera user some kind of QR Code Reader App. I will get into the “How To” later. What happens once you read this “QR Code”? Whatever you want! You can add your contact information onto ...

The Future of Advertising

The Future of Advertising

May 28, 2011 No Comments

Anyone who has watched the television show Mad Men knows that there was a time in our country when the advertising industry was the tail that wagged the dog of American industry. That age ended recently in my opinion. Spending a load of money on television ads and having strategy on if you are reaching ...

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