January 4, 2012
Facebook and Twitter are at the top of the food chain of social networking. Rafe Needleman makes predictions for all social networks for 2012. Google+, Yelp, and mobile social networking are making an impact but how great of one? How will social networking affect the presidential election this year? Mobile social networking is growing rapidly ...
December 28, 2011
Fact: Coca-Cola is the most recognizable brand in the world. But this isn’t what makes the Coca-Cola Facebook page so successful. The Coca-Cola Facebook page has over 36 million Likes, and users from around the world interact with the page. Other brands and companies take note. It starts with Coca-cola’s terrific branding. The brand is ...
December 20, 2011
Surprise! Facebook is updating again. It’s always a pain when Facebook decides to change around the site, but this latest update may be the most significant and disruptive one yet. This newest change is known as Facebook Timeline, and if your profile hasn’t changed over yet, it will in the next few weeks. Users can ...
August 27, 2011
Nielsen Co the major TV ratings company will soon take their work online. Their first online client will be Facebook. Instead of rating click throughs and impressions the Nielsen Online Ratings will emphasize “gross ratings points” that multiplies the reach of an ad by the frequency that the audience sees it. Nielsen stated that the ...
August 23, 2011
LinkedIn the professional social network has for most people been a tool to share your resume and connect with business professionals that you would like to be associated with. Many of LinkedIn’s features and third-party apps actually provide many useful benefits that businesses could utilize. In the article I came across it talks about how ...
August 19, 2011
Social networking is a huge part of my daily life. Whether I’m talking to friends or complete strangers the Internet is a great way to socialize and also a great way to get your name out there. Facebook is defiantly the leader in the social networking roster, and with such a huge amount of people ...
August 17, 2011
So we have all been hearing the talk about Google’s release of Google+ and the media stir that it is creating. People immediately start talking about Facebook the communication titan of social media versus Google the grand master of the marketing platform on the Internet. Facebook timed the announcement of their partnership with Skype to ...
August 11, 2011
Foursquare aims to charge merchants in the future for the valuable data that it provide merchants. With Foursquare’s dynamic platform and apps that allows merchants to track users and post discounts and specials to their location to bring in more customers, Foursquare feels that this valuable information should not be free. Although Foursquare has more ...
August 9, 2011
Twitter and Facebook are becoming the staples of today’s generation, everyone is beginning to become social bugs on the internet, so use this as a business opportunity and be social yourself! You can find absolutely anything and anyone on the Internet so why not bring people to you through the inter-webz? Using social media to ...
August 4, 2011
Do you ever wonder if the posts you make on Facebook and Twitter actually get across to people? Are your tweets interesting enough to build an audience? Are you tweeting too little or too much for your audience? Well, there is something that can measure true reach, amplification probability, and network score. It is called ...