May 1, 2012
The business card is the staple of any business, large or small. It is one of the most important tools that any business could possibly possess. Companies spend billions of dollars on marketing campaigns and advertising strategies, but can often overlook the power of that little piece of paper. By handing a current or ...
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April 28, 2012
Although graphic design is slowly being recognized as an integral part of any user experience, many professions still seem ignorant to the way graphic design and its basic underlying principles can benefit them. So today I’m going to apply some basic graphic design principles to a different, but related industry. The industry I’m going ...
April 5, 2012
Over the centuries the emphasis on art has changed dramatically. Throughout the Renaissance art was mostly a visual medium used to depict visual planes both real and imagined. (I know I’m vastly simplifying a complex period of art history, but bear with me there is a point coming.) Post WWII art became on extraordinarily spiritual ...
March 18, 2012
There are many great logos out there. Among them are Nike
February 16, 2012
Today, advertisements and image branding are everywhere you look. The interesting thing is that we are no longer phased by the overwhelming number of ads we are exposed to each day. A recent study has shown that the average person is exposed to as many as 3000 advertisements each day. 3000! Now in ...
February 12, 2012
What is graphic design? Well dictionary.com defines graphic design as “the art or profession of visual communication that combines images, words, and ideas to convey information to an audience, especially to produce a specific effect.” To me, the most interesting part of that definition is the words “convey information”. At its core graphic design ...
January 27, 2012
If you’ve surfed the internet at least once in your life, then you’ve probably stumbled across one of the plethora of online t-shirt sites such as BustedTees or SnorgTees. Sure these sites have hilarious tees with images and situations based on pop culture or cult classics, but rarely are these shirts well designed or, for ...
January 25, 2012
Having a well-designed website is important for business. A website is one of the most impressive forms of sales presentation and allows you attract your new and existing customers anytime and anywhere. A professional website with the right content can lead to successful marketing and increase people”s confidence in your company. Many companies work with ...
January 12, 2012
If you own or are part of a business, then you should know how important brochures are to a company. They are meant to present the key aspects of your business while still staying within the confines of 2-3 panels of space. Between the look of the brochure and the contents within, a well-designed brochure ...
January 9, 2012
I recently read an article that introduced the interview of original Apple logo designer, Rob Janoff. Through his interview, I got some fun behind-the-scenes stories of their changed logos. Apple is best-known for hardware products, such as Macintosh computers, ipod, iphone, and ipad. Since 1977, when Apple got an account, the very first rainbow ...