March 20, 2012
Within the ever evolving world of guerilla marketing there has been some extremely successful “buzz” worthy campaigns and some gigantic failures that have left companies dashing to the boardroom for a creative brainstorming session to revitalize their brand name. In 2009, one of the most successful campaigns that scorched together a big named fast food ...
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February 12, 2012
What is graphic design? Well dictionary.com defines graphic design as “the art or profession of visual communication that combines images, words, and ideas to convey information to an audience, especially to produce a specific effect.” To me, the most interesting part of that definition is the words “convey information”. At its core graphic design ...
January 30, 2012
How to sell great creative First off, you have to be able to develop great creative. And what exactly is great creative, anyway? It’s advertising or marketing communications or experiential marketing that grabs your attention and makes you think. It stops you in your tracks and makes an impression – pulling at ...
August 19, 2011
Social networking is a huge part of my daily life. Whether I’m talking to friends or complete strangers the Internet is a great way to socialize and also a great way to get your name out there. Facebook is defiantly the leader in the social networking roster, and with such a huge amount of people ...
June 15, 2011
From what I’ve heard, Facebook is becoming more business oriented. Supposedly they are thinking about automatically tagging products in pictures, whether you go in and do it manually or not. This means that if you have a photo of Grandma drinking some coffee out of a Starbucks cup, or a photo of a friend using ...
May 28, 2011
Anyone who has watched the television show Mad Men knows that there was a time in our country when the advertising industry was the tail that wagged the dog of American industry. That age ended recently in my opinion. Spending a load of money on television ads and having strategy on if you are reaching ...
April 27, 2011
AT&T recently announced that they would be starting a text based advertising program where anyone who would subscribe for the service would receive around text messages with promotional materials and coupons from a local business. According to their press release, this is done by creating a virtual perimeter around a participating business and sending out marketing materials ...
April 10, 2011
In today’s world, everyone is using social media to stay in touch with family and friends, keep in check with current events, meet new people, and even grow their business. Here are some tips on how to use social media to grow your own personal business. • Creating your brand. The first thing you need ...
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