February 18, 2013
Are you having trouble finding candidates for your open positions? Are you among the companies who feel that the candidate pool is too shallow? The solution to your problem may be right in front of you, literally available at your fingertips. Social networking is reshaping the way recruiters do their head hunting. Expand beyond ...
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July 17, 2012
There have been many new studies that have been released that discuss the effect of Facebook Ads on people’s purchasing habits. One study by Reuters found that nearly 80% of those surveyed said that advertisements and comments by brands had no effect on their purchasing habits. Here are some of their major findings as ...
June 21, 2012
So you have a Facebook page for your business and are unsure if your return on investment is sufficient with the amount of work you have been putting in? That’s a hot topic with social media marketing these days; am I making any more money off of this and is any of my business coming ...
Tags: brand awareness,
brand loyalty,
Check In,
deals,
facebook,
Facebook places,
linkedin,
local business,
money,
promotion,
social media,
tools
April 19, 2012
Yesterday we posted a blog that highlighted all the benefits Facebook can bring your business. Now its time to learn how to use it. No I’m not talking about Draw Something, Farmville or Instagram. There are legitimate business tools and functions that your company needs to utilize to stay up with the competition and communicate with your customers and ...
April 18, 2012
With the roll out of the new Timeline layout, many Facebook users have been complaining about the change. However, this layout is very beneficial to businesses. It allows them to more easily showcase their personality and products. The prominent cover photo is the first thing the user sees when landing on your page. Start ...
March 20, 2012
Last fall, Facebook rocked the social community by introducing the timeline to personal pages. This caused widespread panic of the masses as many did not like the change. Their argument, if it’s not broken, don’t fix it. This month Facebook launched their timeline for business pages and the reaction was met with mixed results. I ...
Be Social,
Business Dealings,
Daily Business,
Find Me Online,
Get Noticed,
Helpful Hints,
Leave an Impression,
Networking,
Picture Perfect,
Programmers Corner,
Web Pointers
March 15, 2012
Search engine optimization (SEO) is the art and process of publishing and marketing information to improve the visibility and rank of a website or a web page in search engines such as Google, Yahoo! Search, and Microsoft Bing. As an Internet marketing strategy, SEO professionals have to consider how search engines work, what people search ...
December 15, 2011
Here at the TriLeaf marketing department, one of our main focuses is social media. We specialize in social media solutions for small businesses. Because this technology is so new (it’s only 5 years old!), many companies are unsure how or why they should utilize it. Social media can be a great way to spread ...
August 27, 2011
Nielsen Co the major TV ratings company will soon take their work online. Their first online client will be Facebook. Instead of rating click throughs and impressions the Nielsen Online Ratings will emphasize “gross ratings points” that multiplies the reach of an ad by the frequency that the audience sees it. Nielsen stated that the ...
August 23, 2011
LinkedIn the professional social network has for most people been a tool to share your resume and connect with business professionals that you would like to be associated with. Many of LinkedIn’s features and third-party apps actually provide many useful benefits that businesses could utilize. In the article I came across it talks about how ...
